The early and sustained business and financial growth in success was primarily, based on Thothaal’s winning formula Location, Location, Location. Moreover the commitment to provide service with a difference, to deliver trust in Thothaal brand through innovative management solutions created a following of footfalls.
Thothaal was now achieving higher than expected business targets and it seemed only logical to open more stores to cater for larger customer base. Motivated by results and energised by financial growth Thothaal decided to open a new store every three years. This strategy worked wonders.
Thothaal’s strategic vision, buoyed by growth outcomes, gave management the impetus to go international. Thothaal decided to go beyond UK in partnership with Sunstar Group with the Costcutter franchise in Morocco and Pakistan.